Cressy farmer makes the cut

Lauchie Cole at the family-owned Murray Grey stud, Woodbourn, at Cressy.FARMING organisations need to present as vibrant and innovative, according to Cressy farmer Lauchie Cole.
Nanjing Night Net

The eager producer is part of the management team at the Woodbourn Murray Grey stud and has been chosen to represent Tasmania in the 2011-12 Cattle Council of Australia Rising Beef Industry Champions Initiative.

The main aim of the initiative is to inspire, empower and support young people, who are passionate about the Australian beef industry, to harness the opportunities and address the challenges arising in the industry now and in the future.

Young people involved in the Tasmanian beef industry between the ages of 21 and 35 years had the chance to apply.

For Mr Cole, the opportunity is an important one.

Through gaining experience at Woodbourn, he holds a strong interest in improving the Tasmanian beef market locally and internationally.

The young farmer is passionate about the cattle industry at both a commercial and stud stock level.

He says if farming organisations present as exciting, the younger generation would be more likely to get involved in agriculture.

Young people need to see things progress; and the more they can see effort is rewarded with outcomes, the more young people will get involved, Mr Cole said.

Paul Saward, who is the Tasmanian Cattle Council of Australia councillor, was part of the interview panel.

He said the caliber of entrants was high, but Mr Cole stood out as an enthusiastic leader.

“It is comforting to know that we have a group of rising leaders in our state showing genuine passion for the future of our industry,” Mr Saward said.

“This initiative fosters leadership potential at the State and National levels and we look forward to our involvement again this year.”

Selection was based on demonstrated level of industry awareness, comprehension of beef industry issues and leadership capacity.

Cattle Council received almost 50 applications from young beef industry enthusiasts from across Australia.

All six state finalists will travel to Longreach QLD in November, to present to the Cattle Council their solutions for a challenge facing the Australian beef industry.

They will experience the national beef policy debating forum at the Cattle Council meeting, and will develop leadership and public speaking skills through tailored workshops.

The 2012 NAB Agribusiness Rising Beef Industry Champion will be announced at the Gala Dinner on November 16.

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